JFK

JFKIAT embarked on a path to align on a North Star vision for Terminal 4’s end-to-end experience.​

Client
JFK Terminal 4

Project Style
Northstar Strategy, Northstar Launch Video

Challenge
The goal of this initiative was to ensure that JFKIAT and Terminal 4 can continue to be a leader in the growing competitive environment, and to create alignment with stakeholders and partners on a shared vision for the terminal and ways of working.​

Role
ECD, advising on animations, cuts, photography to create a short launch video for the Nothstar strategy to all T4 employees.